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How Does Voice AI Empower Cold Calling Agents to Close Deals? 

AI for Voice of customer

Written by Arti Chandegara

Voice of Customer

October 17, 2024

If you’re a cold-calling agent, tasked with reaching out to prospects who may have never even heard of your company. Cold calling can be tough, right? There are tons of rejections, time wasted on wrong leads, and sometimes just plain awkward conversations. But what if there was a way to make your job not only easier but more successful? That’s where Voice AI comes in. It’s a game-changer for cold calling, and I’m about to show you how it empowers agents like you to close more deals.

You’ve probably heard of it, but let’s make it simple. Voice AI is basically artificial intelligence that can understand, interpret, and even replicate human speech. It’s like Siri or Alexa but with a specific focus on improving customer interactions over the phone.

But here’s the thing: Voice AI in cold calling is not just about having robots make calls for you. Instead, it’s about helping you, the human agent, perform better. Think of it as your super-smart assistant, working in the background to make sure you nail every call.

So, how does Voice AI help you close deals?

1. Prepping you like a pro

Before you even pick up the phone, Voice AI is already working behind the scenes. It can sift through loads of data about the person you’re calling—think LinkedIn profiles, past interactions, industry reports—and give you a cheat sheet on how to approach the conversation.

Picture this: You’re about to call someone who works in the tech industry. Voice AI might prompt you with, “Hey, this prospect has been searching for cloud solutions, and their company just secured funding for digital transformation projects.” Now, you’re not going in blind; you’ve got a relevant talking point that sets you apart.

2. Real-time coaching during calls

Have you ever been mid-call and found yourself stumbling for words or wishing you had a better comeback to an objection? This is where real-time coaching from Voice AI shines. It can listen to the conversation as it unfolds and provide you with on-the-spot suggestions.

Let’s say the person you’re talking to says, “We’re happy with our current provider.” Voice AI can instantly recognize that as a common objection and feed you a response like, “I understand! Many of our clients initially felt the same, but once they saw how our solution could lower costs, they were thrilled.”

It’s like having your best sales manager whispering in your ear—without the awkwardness.

Also Read: AI Call Center: A Complete Guide 

3. Understanding emotional cues

Okay, this is where things get really interesting. Voice AI doesn’t just listen to words; it can also pick up on tone, sentiment, and pacing. Maybe the prospect sounds rushed or skeptical. Voice AI can detect these emotional cues and suggest adjustments in real-time.

For example, if the AI senses frustration, it might prompt you to say, “I don’t want to take too much of your time, but I really believe this could benefit you. Let’s keep this quick.” You’re not just following a script—you’re reacting to how the prospect feels, which is huge in building rapport and trust.

4. Automating post-call follow-ups

We all know the follow-up game is critical. But let’s be honest—it’s also a bit of a hassle, right? Enter Voice AI. After you’ve wrapped up the call, the AI can automatically generate personalized follow-up emails, next steps, and reminders.

Say you promised to send over more details after the call. Instead of manually crafting an email, the AI takes care of it, ensuring the message is tailored to what was discussed. You’re staying top of mind without all the tedious work.

5. Optimizing your call scripts

If you’ve been cold-calling for a while, you know that certain scripts work better than others. But instead of guessing which lines hit the mark, Voice AI can analyze your calls and identify patterns that lead to successful outcomes.

For instance, it might notice that when you open with a specific value proposition, 70% of prospects stay on the call longer. Or maybe it finds that certain objections are consistently leading to dead ends. With this kind of insight, you can tweak your approach and refine your pitch over time. In short, Voice AI helps you become more effective with each call you make.

The million-dollar question: Does Voice AI replace human agents?

Absolutely not. Voice AI is like a superpower that makes human agents more effective, not a replacement for them. There’s no replacing the nuance of human empathy, persuasion, and relationship-building. But Voice AI takes away a lot of the guesswork and heavy lifting, allowing you to focus on what you do best—connecting with people.

It’s like a co-pilot guiding you to make better decisions, faster. Plus, it takes the pressure off, so you’re not constantly juggling data, customer emotions, and responses all at once.

And here’s the kicker: Voice AI learns as you go

The more you use Voice AI, the smarter it gets. It’s like that coworker who remembers everything and gets better at their job every single day. The AI starts to recognize patterns specific to your calls and can give you personalized tips based on your performance. Maybe you tend to lose momentum at a certain point in your calls. Over time, Voice AI will figure that out and help you correct it.

What does this mean for you, the agent?

Less stress. More deals closed. And let’s face it, closing deals feels great. With Voice AI, you’re not just hoping for a win—you’re increasing your odds of getting one. It’s like moving from a slingshot to a laser-guided missile in your approach to cold calling.

Instead of worrying about the “what ifs” of each call, you’re equipped with real-time insights, personalized strategies, and actionable data. You’re working smarter, not just harder.

So, where do you go from here?

Imagine having a tool that gives you an edge on every call, guides you through tricky conversations, and makes sure you’re always one step ahead. That’s what Voice AI can do for cold calling agents. It’s time to make every call count, transform those awkward rejections into opportunities, and start closing deals with confidence.

Ready to see how Voice AI can empower your cold calling efforts? Give it a try—you’ll wonder how you ever worked without it.

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